About us
Sustainability is the key
Our multi faceted approach protects us and our investors from unexpected market changes. Capturing waste heat & carbon benefits everyone from investor to consumer as well as the environment while we feed Albertan's and keep their lights on.
Sit back and watch our team grow the business.

Brad
Brad helped companies including ATCO, TC Energy and Suncor develop integrated energy projects. He is the founder of Just Freehold Energy, Horseshoe Power and EnerMerg and has developed and operated 400+ natural gas wells and 17+ MW of electrical power generation as integrated with commercial greenhouses
Greg
A graduate of NAIT, Greg has over 30 years of experience in the oil & gas industry including automation, SCADA systems and pipeline integrity solutions. He worked with General Electric in Automation & Control Solutions and several companies doing business process automation, workflow and electronic invoicing

Paul
A graduate of the U of C majoring in communications with a minor in business, Paul started his career in banking with a focus on the rural community. His upbringing with generational farming drives his passion for innovative agricultural process, streamlined production and industry value adds with a focus on sustainability.
Ronan
Ronan has over 20 years of horticultural industry experience. As a senior risk advisor consultant at Deloitte Canada, he provided guidance on sustainable agricultural and horticultural practices to 90+ clients worldwide. His expertise extends to education, having served as an instructor and curriculum advisor in controlled environment agriculture at a leading Alberta college.
Darrin
Darrin started his career in construction including roads, concrete and gravel wash plants. For the past two decades, Darrin has been working with Rio Tinto as plant operator – at the calciner coke processing plant that produces carbon as feedstock for aluminum production